Portable Media Responsive Design

Advanced Technology has reshaped the website infrastructure with the emergence of the Digital Divide. Nowadays, Responsive design (Responsive Web Design) is not just a matter of fashion. It is about enabling access to the content of web pages, no matter on which device (mobile, tablet, desktop pc, …) you open the selected page. With the massive boom of mobile devices such as tablets and smart phones, the question arises how to project the content of the webpage for the users of these devices so that it is readable and to minimize the need to zoom in and scroll the screen. Already in 2010 the sale of smart phones and tablets outnumbered the worldwide sales of PCs and laptop, and now the ratio is even increasing. It follows, therefore, that more and more people are visiting websites via smartphones or tablets and site owners should not forget that sites that up to 99% sites not directly designed for mobile devices will be untransparent and the trader and publisher can lose a lot of visitors, or even a large percentage of sales.

Responsive Web Design is the answer to the easy accessibility which is both efficient and profitable. In cases where a site cannot be viewed on laptop and desktop systems or on tablets and Smartphone, all of which happen to come in  wide range of screen sizes and resolutions, that it almost comes to the same as to it not being viewed at all. When it comes to dealing about this issue of accessibility, which is against the whole idea of having the presence of the internet and giving rise to various issues, it becomes imperative that we come up with effective solutions.